American Teen Scene Expo™

The Nation’s Premier Live Experience for the Next Generation

 

Overview

The American Teen Scene Expo™ is a groundbreaking, five-city, three-day live event designed exclusively for teenagers ages 13–19 +. Launching Friday through Sunday in major U.S. cities, the Expo brings together 300+ leading consumer brands, career pathways, interactive experiences, and live entertainment—all under one roof.

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Built as a powerful bridge between teens and the brands shaping their world, the Expo combines education, entertainment, and hands-on engagement to create a vibrant environment where young people can discover new products, explore career options, connect with influencers, and gain real-world inspiration for their future.

 

For brands, the American Teen Scene Expo™ offers a rare opportunity to build meaningful, face-to-face relationships with one of the most valuable and influential audiences in the marketplace: today’s teenagers and tomorrow’s consumers.

 

Expo Highlights

Audience: Teens ages 13–19 +

Duration: Three days in five U.S. cities — Houston, Indianapolis, Washington D.C., Phoenix, Detroit (Venues subject to change)

Exhibitors/Sponsors: 300+ brands showcasing consumer products, services, and innovation

A Fully Immersive Experience

• Interactive Expo Floor: featuring hands-on demos and activation zones

• Education Day (Friday): curated field-trip programming for local schools

• Seminars & Workshops: career prep, financial literacy, entrepreneurship, mental wellness, digital media, STEM (Science, Technology, Engineering, and Mathematics), and more

• Live Entertainment: national and local musical acts

• Fashion Shows and creative showcases

• Signature National Competitions:

  • American Teen Scene Expo Talent Challenge™

  • Fashion Design Challenge™

  • Esports & Gaming Individual & Team Challenge™

• Celebrity & Influencer Meet & Greets

• Career & College Pavilion: universities, trade schools, corporate recruiters, and mentorship organizations

 

For Teenagers

Teenagers are constantly discovering, evolving, and redefining who they want to be. Whether they’re passionate about sustainability, K-pop, fashion, music, entrepreneurship, esports, tech, trades, or college prep—the American Teen Scene Expo™ brings every facet of a teen’s identity together in one electrifying live event.

What Teens Will Experience

• 300+ Brands & Experiences: explore products, innovations, and career pathways

• Hands-On Learning: touch, try, test, and directly engage with the brands shaping teen culture

• Real Conversations: meet trade schools, universities, corporations, and entrepreneurs

• Entertainment & Competition: music, fashion, gaming, influencers, and immersive creative zones

• Inspiration for the Future: insights into industries that may or may not require a 4-year degree

It’s more than an expo — it’s a launchpad for discovery, inspiration, and self-belief.

 

“Discover, Connect, Thrive!” — Why Teens Should Attend

Empowerment Through Knowledge

Gain access to skills, tools, and information that fuel your future.

• Unparalleled Networking

• Connect with colleges, brands, mentors, and influencers who want to invest in your growth.

• Explore a World of Opportunities

• From tech careers to design to entrepreneurship, the Expo helps teens see possibilities they didn’t know existed.

• Inspiration & Entertainment

• Experience live performances, competitions, and creative showcases that make learning exciting.

Be Part of Something Extraordinary!

Join thousands of teens in shaping the next generation’s culture, interests, and ideas.

Educational Value

Many teenagers lack strong support systems — whether from school faculty or family—when exploring future paths. The American Teen Scene Expo™ was intentionally designed to fill that gap.

The Expo Helps Teens:

• Speak face-to-face with vocational programs, colleges, employers, and career mentors

• Learn directly from corporate leaders about the education and skills needed for specific careers

• Understand alternatives to traditional college—such as trades, apprenticeships, and entrepreneurship

• Find empowerment, encouragement, and confidence in their own potential

Creating Inclusive, Supportive Pathways

The Expo fosters collaboration among:

• Schools

• Families

• Community leaders

• Industry partners

Together, they help teens access diverse career options, build personal strengths, and take control of their future.

 

Goals & Benefits

Empowering Teens

The Expo provides a welcoming, in-person environment where teenagers can:

• Learn about consumer products, technologies, and brand values

• Explore career paths—from STEM and digital media to trades, creative arts, and entrepreneurship

• Access grants, mentorship opportunities, leadership programs, and professional development resources

• Discover real-world pathways toward independence, confidence, and personal growth

Creating Unforgettable Experiences

Teens engage with:

• Interactive exhibits

• Innovation labs

• Skill-building workshops

• Live performances and competitions

• Collaborative challenges that inspire creativity and curiosity

These experiences leave lasting impressions and motivate teens to think bigger about who they are and who they can become.

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Mission Statement – American Teen Scene Expo™

“At the American Teen Scene Expo™, we empower teenagers through inspiration, career exploration, and personal growth. Our mission is to create dynamic environments where young people discover passions, gain valuable insights, and form meaningful connections. We are dedicated to helping teens build confident, purpose-driven futures—and craft a life they truly love.”

 

For Exhibitors & Sponsors / Strategic Partners

For brands determined to win with teen audiences, the American Teen Scene Expo™ is unmatched. The Expo unlocks Brand Engagement:

• Authentic face-to-face engagement

• Deep, meaningful interactions with Gen Z & Gen Alpha

• Product sampling and real-time feedback

• Cultural relevance through alignment with teen passions

• Social amplification through influencers and teen-generated content

Benefits for Brands

• Long-Term Customer Relationships: build loyalty early

• Brand Awareness & Positioning: stand out where teens are most engaged

• Early Adoption Curiosity: Teens drive trends, influence families, and accelerate viral growth

• Lifetime Value: capture consumers at the beginning of their purchasing power

• Cultural Relevance: align with youth culture, diversity, entertainment, and innovation

• Digital Media Amplification: organic social sharing from thousands of attendees

• Feedback & Innovation: get direct insights from teen consumers

• Pop-Up & Retail Activations: drive sales and sampling

• Community Engagement: support youth empowerment and education initiatives

The Expo is more than a marketing platform—it’s a strategic investment in the next generation.

 

Financial Plan & Margins

Capital Requirements

We are seeking strategic financial equity partners to support the development, expansion, and scaling of the American Teen Scene Expo™.

Funding will be used to:

• Retain a leading marketing agency

• Secure venues and production infrastructure

• Build executive leadership, marketing, and sales teams

• Develop digital platforms and media assets

• Launch exhibitor and attendee marketing initiatives

• Expand cities based on demand

• Enhance R&D for new services

• Support strategic acquisitions

Investment Structure

• Seeking $2.5M in initial equity angel investment

• Potential Series A ($5M) in Q3 of Year 1, if required

• Planned investor exit via dividends, recapitalization, acquisition, or IPO within 3 years

Projected Performance

• Year 1:

  • Revenue: $29,770,475

  • EBITDA: $11,243,510

• Year 2:

  • Revenue: $38,074,589

  • EBITDA: $18,997,490

• Year 3:

  • Revenue: $47,700,166

  • EBITDA: $27,452,721

Market Margins

Organizing a tradeshow of this scale involves multiple factors and potential profit margins that can vary based on location, industry, and specific operational choices.

 

The profit margin for a 200,000 square-foot tradeshow with 20,000 attendees can typically range from 30% to 60%, depending on how effectively costs are managed and how much revenue is generated from various streams. Successful trade shows usually have strong marketing strategies, efficient operations, and competitive pricing for exhibitors and attendees.

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For Full Business Plan click on the PDF document below

For Full Financials & Appendices, please send a request at bob@k27group.com

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Bob Keegan

K27 Group, LLC – Creator & Owner

630-730-5992

www.americanteenscene.com 

bob@k27group.com

 

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